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1.Get on the Phone and Cold Call. Whether they call current customers or members of the general public, companies often simply call people up on the phone and offer them services.
2.Send a Punchy Newsletter.
3.Search Engine Marketing.
4.Meeting Customers at Trade Shows.
5.Product Placement in Entertainment.
Great marketing strategy examples and 1 you shouldn’t follow:
●Spotify: offering an alternative user experience.
●Nordstrom: Retargeting campaigns.
●GoPro: User-generated content.
●Sephora: Loyalty programs.
●Rainforest alliance: “Follow the Frog.”
●Twitch: Niche-specific marketing.
●Nike: “Just Do It” – promoting values.
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