Six Ways to Identify a Gap in the Market 1. Monitor Trends in Your Area of Expertise 2. Elicit Feedback from Customers (and Listen to it!) 3. Evaluate Competitors’ Offerings and Differentiate Yourself 4. Think Globally 5. Adapt an Existing Product or Service 6. Hire Outside ...Read more
Six Ways to Identify a Gap in the Market
1. Monitor Trends in Your Area of Expertise
2. Elicit Feedback from Customers (and Listen to it!)
3. Evaluate Competitors’ Offerings and Differentiate Yourself
4. Think Globally
5. Adapt an Existing Product or Service
6. Hire Outside Resources to do the Legwork for You
Read less